Functional Products in Forestry: Challenges and Opportunities

Worldwide, sustainable forestry requires a holistic view over the use of forests as a resource. However, there are no holistic business models to support sustainable forestry. Hence, there exist a potential to use new business models such as Functional Products. Based on a literature study, this paper highlights important challenges and opportunities regarding the use of the Functional Product concept in forestry, and assesses how to best fuse the two fields. The results indicate that there are opportunities to achieve win-win situations by introducing Functional Products in forestry.