@inbook{026d6620c6ba4928a8519c951e963bff,
title = "Hide or Confide? The dilemma of Transparency: Bokkapitel: ProViva: Collaboration in New Product Development",
keywords = "Innovation, hide, confide, functional foods, added value, Innovation, hide, confide, functional foods, added value",
author = "Cecilia Mark-Herbert",
year = "2004",
language = "English",
pages = "123--130",
booktitle = "Hide or Confide? The dilemma of Transparency",
publisher = "Hofstede, G. J., Schepers, H., Spaans-Dijksta, L, Trinekens, J \& Beulens, A",
}